Another separating factor is colour.
However, at times the spread between the two metals becomes volatile. Above: World Gold Council and Platinum Guild Brochures The fact of the matter is, is that both white gold and platinum both have their own unique properties and hence benefits.
Is subject to dents and scratches. Whilst its density can offer many benefits, it also has a few drawbacks. Platinum does take the cake when it comes to being the densest precious metal.
Easily matched with diamonds of a lower color grade. Requires cleaning and polishing every few years, although this strips away some of the platinum.
A complement to all skin tones. The purest color of all the golds. A hard metal, just like diamond, the hardest material known, will be resistant to scratches, whilst a soft metal will scratch easily.
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The monthly chart of the platinum-gold spread illustrates the history of the relationship between the two precious metals.